Okay, so originally, keyword catcher was written for people who hate wasting their time surfing to weblogs or Web stats or Webalizer via their cPanel (or, just plain forget!) to extract keywords and number of visitors and what have we more, and basically have the code scrape the keywords the very instant that they arrived and make this visible immediately or have this information sent to them via e-mail.

Many people still don’t know how to monetize the information their own webhosts provide from the traffic they generate.

This was done to avoid the usual delay filters that are applied by most domain stats compilers so as not to overload the servers. Most of us know that when we are looking at our cpanel webalizer, we can get more recent information by refreshing the page. But this information has been compiled so engineers can use it, not web marketers.

Web marketers need this information to be presented so that they can spot opportunities for commercial expoitation easily and quickly.

If you have a product that is catering to a very specific public and you find out that your public is using a number of keywords to find your products, then you can concentrate on the keywords that are profitable and gain the advantage of not wasting any time with those keywords that are not useful.

As our work progressed, we found out that we had written a little piece of code that could do a lot more.

Basically, keyword catcher will be able to perform a number of tasks for you:

• provide you with immediate knowledge about the precise keyword queries performed by people who landed on your site
• keyword catcher allows you to know immediately where your webpage was ranked by the search engine that provided it to the visitor that is surfing your domain
• Provide you with immediate knowledge of which sites are referring visitors to your domain

When you upload the extract code to your webpage, keyword catcher will start scraping information from your website logs immediately and will present them to you in a way that you will very easily be able to spot valuable information within minutes of setting it up.

It is sometimes of crucial importance that we find out and record if search engines are providing us with visitors and if these visitors landed on our site thanks to a specific keyword query.

On top of that, search engines and weblogs provide our hosts with a number of information tags we can go read and rearrange in such a way that the received information can be interpreted to become important and valuable immediately.

For example:

In the event you are setting up a PPC campaign to test any number of new keywords.

You can ask keyword catcher to send you an e-mail warning you that a certain search term has brought a number of visitors to your website a specific number of times.

Knowing how costs add up very quickly in adwords, you could know from experience that when a keyword has been queried a number of times, for example 100 times, and this has not produced any sales, that it is time to improve upon or end the experiment because you have confirmed that this specific keyword in this specific campaign is not profitable.

The advantage gained by this feature is that you can get an immediate warning to your e-mail box.

Let’s take the classic dog training example:

Imagine you want to test the keyword “labrador training” but that you want to go to your PPC account and stop the test after 100 people have searched for this term and landed on your page to check results.

You could decide to exclude the broad term “labrador training” in your PPC campaign because you will see Google sending you traffic for “Where to find labrador training gear” or “labrador training china” 0r “labrador training school Ohio” and these people click on your Paid Per Click Ad out of pure curiosity, not real interest.

With Keyword Catcher this becomes easy: we simply go to the notifier and ask it to send us an e-mail when it finds ninety queries for the keyword.

At the same time keyword catcher will scrape a number of very interesting information bits from our stats compilers and make them available to us immediately.

Conveniently, we can centralize all the information for all our domains under a single account.

By logging in into our account, we can check out whether visits are still being driven to our domains by the various channels which we have chosen to exploit, such as e-zine articles, Google blogs, Squidoo Pages, Hub Pages, PPC campaigns, and so forth.

• exclude tire kicker keywords rapidly
• excludes negative keywords as soon as you see them
• exclude non-profitable keywords as soon as you identify them accoring to your own criteria
• spot the buyer keywords quickly
• extract the unique keywords queries that come only to your site